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Conversations for Research Rockstars

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Oct 30, 2017

These days we seem to find "insights" everywhere, it is defining what we do in the market research field, but, do we all have a common definition for it? let's get down the conversation about it.

Oct 23, 2017

What's hot in survey research? Appending survey data with additional data. Appending a data file with more variables creates lots of data analysis opportunities. Learn more here.

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Oct 16, 2017

Secondary data can often amp up the quality of your market research work. And today, there are lots of secondary data sources. Learn more here!

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Oct 9, 2017

While bias can be introduced during a research project, there‚Äôs another source of bias that comes earlier: bias that comes from the methodology and data sources that we use. Before we actually start a research project are we being biased in what methods we choose? Listen here for a great option for choosing the best...

Oct 2, 2017

All market research and customer insights projects ultimately fall into one or more of these categories: Discover, experiment, measure, predict. Within each one, there are 5+ specific data sources and research methods you can use.  Listen here to amp up your data analysis and customer insights projects.

Make sure you...